Our Team
Owners Carmel and Dave from Cork, Ireland, have a wealth of experience in customer service and retail experiences
Our artistic stylists feature in fashion shows and collaborate with renowned designers like Wayne Cooper and Lisa Ho and we showcase our skills at Melbourne Fashion Week and various photo shoots and every day in salon with you
Carmel Lee, Creative Director, is an accomplished colourist, stylist, and educator. Her work has been featured in Marie Claire and Harper’s Bazaar. She has presents ‘look and learn’ seminars across Australia, including Melbourne, Adelaide, Brisbane, Sydney, and Perth. Her seminars teach the latest techniques and predict upcoming trends in hairdressing.
Dave Lee is a retailer with co-ownership of Hair on Central and experience in sales, management, franchising, and telecoms & retail in Australia. He has worked with brands like BlackTie, GQ, Guess Jeans, Gucci, and Allphones, Dave was instrumental in founding accessory company “WalknTalk” mobile
Dave is a Community Advocate, visits city council, givingdeputations on behalf of ratepayers on issues in the neighbourhoods that affect us all and runs in City of Perth council elections
Find out more at
facebook.com/vote1DaveLee
and on Instagram
davelee_communityadvocate
#daveinperth
At Theory for Hair, Carmel and Dave manage front of house, employment, marketing, event planning, model castings, training seminars, gift concepts, and luxury experiences, ensuring the highest level of service
Located in West Perth, our salon serves as a global hub for training and excellence as the ASK academy space for Schwarzkopf Professional in Western Australia, providing training, education, and inspiration to hairdressers and salons worldwide
Check us out online @theoryforhair
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